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Business Planning Workshop

October 6, 2020 @ 9:30 AM - 11:00 AM

About this Event

Now, more than ever, having a practical, realistic Business Plan, is essential to help you navigate a changing business environment as a result of the impacts and disruptions being caused by COVID-19.

The workshop will cover the following critical topics:

  • The Purpose of a Business Plan
  • Business Plan Structure
  • Organization of the Plan
  • Goals
  • Objectives
  • SWOT Analysis (strengths, Weakness, Opportunities and Threats)
  • Business Model Canvas
  • Leadership
  • Marketing Plan
  • Customers
  • Management
  • Human Resources Plan
  • Operations Plan
  • Technology
  • Financial Plan


  • You will have notes and handouts that will help you with writing your Business Plan.
  • You will have a plan that is viable and usable.
  • Tools and templates to help you in the future to update your Business Plan.

Your Presenter:

Gerard Byrne is a Small Business Financial Counsellor employed by RAPAD and funded by the Queensland Government to assist Small Businesses in North Queensland facing economic hardship. Gerard is a Fellow, CPA Australia, and he has lectured in Business Planning in the James Cook University MBA Program. Gerard has been involved in developing over 300 Business Plans across a wide-cross section of businesses and industries in Australia.


October 6, 2020
9:30 AM - 11:00 AM
Event Category:


Townsville Business Development Centre


Unit 2, Training Room, 184-188 North Vickers Road Condon QLD 4815
184-188 North Vickers Road, Condon, QLD 4815
Condon, QLD 4815 Australia